Communication Channels in Business: 9 Types + 5 Tools

Strong communication is a crucial thing in the business world. No business can reach success heights without good communication. Fortunately, we have ample communication channels to make a seamless conversation.

These channels are the mode through which business professionals exchange words and other official data. Thus, create a business process effectively, with clear and fast communication.

In this guide, we will delve into the definition of communication channels, their types, and tools to understand them well.

What Are Communication Channels?

Communication channels serve as the means for sending and receiving messages. Businesses can establish any type of communication. Simply, communication can be in the form of text, phone call, emails, chatbots, video calls, or Live chat, or any other mode.

Professionals will experience miscommunication if any of the above-mentioned models get nonfunctional. This could directly impact your productivity and ultimately result in loss, no matter how big or small.

9 Types of Communication Channels for Businesses

There are multiple types of channels available to make your communication fast and smooth. We will explore and present an in-depth introduction to each channel one by one.

1. Phone Call

People all over the world are very familiar with phone calls. When an immediate response is needed, phone calls are the most effective option. This method sets up one-to-one communication and allows them to exchange their message in real time.

The chances of miscommunication are very low with phone calls. Even in an era where numerous ways are available to communicate, still, many people like to connect directly with their service providers. That’s the point that compels many businesses to set up effective phone call communication.

2. Email

Email is another mode of communication with strong roots in the business pool. Direct one-to-one communication is not as strong as phone calls. However, it’s the best option when you have to send sensitive documents. Additionally, email sending is also good when you want to track the records of messages you send or receive.

3. Video Calls

One of the popular types of communication channels is video calling in business. Unlike phone calls where only audio communication is possible, video calls establish face-to-face communication. Many companies like to establish video calls to enhance productivity. Regardless of location or time, it makes it possible to connect people. Companies that provide remote jobs can easily get in touch with their employees using video calls.

4. Text or SMS Message

Sending and receiving messages over mobile is another communication method. Generally, the message is in text form when a user uses mobile SMS (Short Messaging Service). Individuals can send or receive messages at any time. However, you can also use certain messaging apps like Facebook or WhatsApp to send messages in multimedia form.

One of the benefits of mobile messaging is its cost-effectiveness. Also, communication engagement is always higher when compared to other forms of communication.

5. Chatbot

Businesses can enhance their customer support through chatbots. If you want your customers to experience real personal communication, then a chatbot is an excellent choice.

Chatbots have predetermined answers, based on which it handles the queries of the user. Its growing demand and popularity make it an ideal choice to choose.

6. Social Media Networks

In the list of communication channels examples, social networks also hold a good position. While offering an entertaining platform, social media is also an effective way to make strong communication in business. The communication is fast and budget-friendly as there is no heavy investment you need.

Besides these advantages, social media also offers a demerit, that is publicly content showing. This puts security concepts at high risk of stealing information.

7. Face to Face Communication

The other real-time connection is face-to-face communication. It enables users to convey messages in real-time with real humans. This means, there is a direct communication establishment between two persons. This kind of communication ensures error-free communication.

8. Corporate Blogs

A corporate blog contains knowledgeable information. This is very beneficial for the website visitors who want to explore informative content. This method is especially useful for B2B corporations. Writing and publishing blogs is also one of the effective communication channels.

Companies can share any information related to their company. It’s all including company events, new updates, and promoting new products.

9. Contact Forms

Contact Forms enable website customers to connect properly. Users can easily share their details by filling out the forms, thus making it easy for service providers to connect them. However, businesses should be aware of not asking for sensitive information from the visitor. The fields should be restricted to name, address, contact information, and a description of their needs.

5 Best Communication Tools to Consider

To enhance communication for your business, here we introduce you to five communication tools you can consider for your small business.

1. Moon Dialer

Moon Dialer is one of the best tools to make communication effective. It’s a VoIP calling application that offers you a cost-effective calling solution for international calling. Moreover, users can do unlimited calling without compromising quality and recording service. But the benefits extend far beyond just these examples. This VoIP and WiFi calling app offers the following benefits.

Free SIM Calling

The application syncs with contact books that let the user enjoy SIM-free calling. A user can use the current phone number as a caller ID to experience VoIP calls on an Apple device.

Call Recording & Scheduling

Business professionals can record their important calls that contain crucial information. Moreover, the scheduler function also lets professionals simply schedule the call.

QR Code to Scan

A user can easily generate a QR code without displaying the original calling number. The core requirement is utilization of QR connect features. Its user choice is to enable or disable receiving calls. Just the user needs to turn ON or Off the QR toggle switch.

24 Hours Support

Customer support is available 24 hours through email.

Price –

$4.99 per month

2. Slenke

Slenke is the best option if you want to create a messaging board. Apart from this, you can have team collaboration or a private chat. One of the great things is its safety concern for shared files and messages. Thanks to its high level of encryption feature.

However, Slenke is not a good option if you are looking for video conferencing and screen sharing. The alternative solution to this is investing in any video conferencing tool, followed by integrating with Slenke.

Price –

$15 per month

3. RingCentral

It’s an all-in-one tool for video conferencing, SMS, instant messaging, and VoIP calls. There are multiple communication channels and users can find a seamless experience in all of them. This communication tool is simple to switch from a video call to a phone call by tapping one button.

Price –

$20 per month

4. HubSpot

HubSpot is one of the popular platforms, offering a seamless solution for tracking emails. It offers an end-to-end solution to your email outreach.

Business professionals can easily track when an email was opened and the user clicked on the attached link and downloaded the file.

Price –

• Free plan: 0$
• Paid plan: $15 per month

5. Kommo

Users can easily synchronize the chats from various platforms to one single system. Also, users can integrate individual lead discussion and team messages into a single platform. This enhances productivity and business efficiency.

Team members can easily communicate and collaborate through its built-in messenger. Additionally, chats on all different social media platforms are accessible.

Price –

$15 per month

Wrapping Up

Communication is an essential part of a business. Exchanging words and other crucial things helps a business to perform better while enhancing its productivity. However, seamless and strong communication is only possible through a perfect calling app/software. Choose the application wisely that suits your needs well and let you communicate effectively.

Frequently Asked Questions